Thursday, January 14, 2016

Royal Caribbean Cruise Ltd Past and Future

ABOUT ROYAL CARIBBEAN CRUISES LTD.

Royal Caribbean Cruises Ltd. comprises six distinctive companies that share a vision anchored in excellence.
Oasis of the Seas and Independence of the Seas®. Aerial, Special event, Unique Event, Oasis and Independence of the Seas® side by side.
We have a common passion for creative thinking, innovative engineering and outstanding guest service that drives continuous improvement in everything we do. The entire Royal Caribbean family is committed to the legacy of hospitality and culture of innovation that is at the core of our guest service, the protection of our natural environment and responsible citizenship in our global community.

OUR VISION

We dream at Royal Caribbean Cruises Ltd.
We look beyond the now, sensing and feeling and intuiting what could be. As a company and as individuals, we feel compelled to ask this question:
What if?
What if we could build an ice rink on a cruise ship?
What if we could blow glass at sea?
What if we could take people to places they never thought they’d see?
What if?
More than 40 years ago, we set out to create ships that astound and experiences that amaze. The road from dream to reality has been filled with hypothesis and experiment, reconsideration and revision, satisfaction and success.

OUR HISTORY

  • Company milestones
  • Environmental milestones
  1. 2014

    Quantum of the Seas debuted (first ship to offer simulated skydiving and an observation capsule providing water views from 300 feet).
    RCI_NorthStar_Exterior_5K_No_Antenna
  2. 2013

    Labadee, our private destination in Haiti, achieved the industry’s — and RCL’s — second Gold Level Eco-Certification for sustainable tourism.
    2013-labadee
  3. 2012

    Celebrity Cruises completed a five-ship expansion with the launch of Celebrity Solstice and her four sister ships.
    Celebrity Cruises completed a five-ship expansion with the launch of Celebrity Solstice and her four sister ships.
  4. 2012

    CocoCay, our private destination in the Bahamas, achieved the industry’s — and RCL’s — first Gold Level Eco-Certification for sustainable tourism.
    Cocoay, our private destination in the Bahamas, achieved the industry’s — and RCL’s — first Gold Level Eco-Certification for sustainable tourism.
    First exhaust gas scrubber installed on Liberty of the Seas is certified to IMO standards.
  5. 2011

    Celebrity Cruises wins the Condé Nast Traveler World Savers Award, receiving top honors in the Cruise Lines category.
    Exhaust gas scrubbers tested on two Royal Caribbean International ships.
  6. 2010

    New generation of cruise ship innovations brought to market with inauguration of world’s largest cruise ships (Oasis of the Seas and Allure of the Seas) featuring an open-air Central Park, Boardwalk carousel and Aqua Theater.
    2010-new-generation
  7. 2010

    Royal Caribbean International wins the Condé Nast Traveler World Savers Award, winning the top honors in the Cruise Lines category.
  8. 2009

    New Sustainable Marine Tour Operators Standard piloted.
  9. 2008

    World’s largest cruise ship launched (Freedom of the Seas) followed by her two sister ships, featuring industry’s first onboard surfing simulator.
    2008-largest-cruise-ship
  10. 2008

    Chief Environmental Officer, a corporate-officer-level position, established.
    Solar panels and “green roof” added to the Celebrity Solstice.
    Celebrity Eclipse, interior photos.
  11. 2007

    Azamara Club Cruises brand introduced featuring exotic destinations in Antarctica and South America.
    azamara_editorialUse
  12. 2007

    Partnerships with Conservation International and Sustainable Travel International launched.
  13. 2006

    Galapagos Fund established to support conservation initiatives on the island.
    Galapagos Fund established to support conservation initiatives on the island.
  14. 2004

    Mega-yacht begins cruising the Galapagos Islands with launch of Celebrity Xpedition.
    2004-mega-yacht
  15. 2004

    Installation of smokeless gas turbine engines of eight ships completed.
  16. 2003

    World’s largest cruise ship launched (Voyager of the Seas) followed by her four sister ships, unveiling the world’s first ice-skating rink, rock-climbing wall and horizontal atrium on a cruise ship.
    2003-worlds-largeset-cruise-ship
  17. 2002

    Celebrity completes launch of four new ships starting with the Celebrity Millennium in three years (now consistently recognized as a top 10 among large ships by Condé Nast Traveler).
    2002-celebrity-completes-launch
  18. 2000

    Ventured on land with pre- and post-cruise land vacations through Royal Celebrity Tours in Alaska via glass-domed railcars to Denali National Park and the Talkeetna River Valley, have since expanded globally.
    2000-ventured-on-land
  19. 2000

    Ocean research partnerships with the University of Miami’s Rosenstiel School of Marine and Atmospheric Science and National Oceanic and Atmospheric Administration established.
  20. 1999

    Began installation of first generation Advanced Wastewater Purification systems, and launched fleet-wide Environmental Ship of the Year competition.
  21. 1998

    Royal Caribbean International’s six Vision Class “Ships of Light” vessels introduced (featuring nearly two acres of glass windows).
    Royal Caribbean International’s six Vision Class “Ships of Light” vessels introduced (featuring nearly two acres of glass windows).
  22. 1998

    Environmental Committee of the Board of Directors established (chaired by former U.S. EPA Administrator William K. Reilly).
  23. 1997

    Celebrity Cruises fleet acquired featuring Celebrity CenturyCelebrity Galaxy andCelebrity Mercury.
    1997-celebrity-cruises
  24. 1997

    ISO 14001 Environmental and ISO 9001 Quality Certifications received.
  25. 1996

    “Ocean Fund” launched, and Environmental Officers placed onboard every ship.
  26. 1993

    Royal Caribbean Cruises Ltd. (RCL) traded on NYSE.
  27. 1992

    “Save the Waves” formal environmental program established.
  28. 1988

    We launch the world’s first “megaship,” Sovereign of the Seas, which boasts a five-deck Centrum with glass elevators, sweeping staircases and fountains in marble pools.
    1988-we-launch-megaship
  29. 1985

    Royal Caribbean Cruises Ltd. (RCL) organized on July 23.
  30. 1970

    Industry’s first ship built for warm-weather cruising introduced.
    1970-first-cruise-ship

  31. 1968

    Royal Caribbean International founded.

OUR SIX BRANDS

The six companies of Royal Caribbean Cruises Ltd. employs 60,000 people from more than 120 countries, who have served more than 50 million guests over the past four decades. We look forward to extending our warm hospitality and delivering extraordinary experiences to every guest who sails with us.

ROYAL CARIBBEAN INTERNATIONAL

Royal Caribbean International is known for driving innovation at sea and has continuously redefined cruise vacationing since its launch in 1969. Each successive class of ships is an architectural marvel and pushes the envelope of what is possible on a cruise ship. Onboard, the global cruise line has debuted countless industry “firsts” – such as rock climbing, ice skating and surfing at sea – to capture the imagination of families and adventurous vacationers alike. Throughout, guests sail on exciting itineraries to some of the world’s most popular destinations and enjoy Royal Caribbean’s friendly and engaging service.
  • 1969
    SINCE
  • 22
    SHIPS
  • 77
    VISITING PORT COUNTRIES
  • 6
    CONTINENTS

CELEBRITY CRUISES

Celebrity Cruises features cool, contemporary design and warm spaces, including dining experiences where the ambience of the venue is as important as the cuisine. Eleven modern Celebrity ships offer luxurious cruise vacations, and their immersive cruise tour experiences take you deep into the heart of Alaska and the Canadian Rockies. Celebrity Cruises has become well known worldwide for delivering attentive, highly personalized customer service on cruises to all seven continents.
  • 1997
    SINCE
  • 10
    SHIPS
  • 7
    CONTINENTS

AZAMARA CLUB CRUISES

The boutique Azamara Club Cruises sails two 700-guest ships to fascinating places all over the world. Azamara’s Destination Immersion® features longer stays and more overnights in ports, often with port access in a destination’s city center. Guests have the opportunity to experience a destination fully, especially in the exclusive and bespoke AzAmazing Evenings events featured on every voyage. Azamara’s casual, friendly atmosphere makes guests feel welcome and appreciated.
  • 2007
    SINCE
  • 2
    SHIPS
  • 700
    PASSENGER SHIPS
  • DESTINATION IMMERSION

PULLMANTUR

Unrivaled leader of the Spanish cruise market and Latin America’s favorite cruise line, Pullmantur’s four ships offer high quality, all-inclusive service and authentic Latin fun to Spanish-speaking guests. With cruises to the Mediterranean, Baltic, Caribbean and North Sea ports, Spanish is the lines primary language on cruises that deliver Latin-inspired cuisine and cultural experiences.
  • 2006
    SINCE
  • 4
    SHIPS
  • FOCUS ON SPANISH LANGUAGE AND CULTURE

CDF CROISIÈRES DE FRANCE

CDF Croisières De France is tailored to suit the French market focusing on French tastes, gastronomy and culture, and employs French as the exclusive language spoken onboard. The CDF ship Horizon is host to 1,440 guests, sails itineraries to the Mediterranean and the North Seas in the warm summer months, and visits the Caribbean in the winter. Guests savor classic and contemporary French-inspired cuisine and entertainment in an all-inclusive environment.
  • 2007
    SINCE
  • ALL INCLUSIVE
  • FRENCH LANGUAGE AND CULTURE FOCUS

TUI CRUISES

With a focus on German culture, cuisine and customs, Germany-based TUI Cruises embodies well-being in a premium all-inclusive cruise environment. The onboard experience delivers open and expansive spaces, quality service, hospitality and first-class cuisine. An emphasis on health, relaxation and well-being is seen in TUI Cruises’ expansive spas, including the largest Finnish sauna at sea and state-of-the-art fitness equipment. Growing in popularity and demand, TUI Cruises carries guests towards comfort and relaxation from bow to stern in the most environmentally friendly ships at sea.

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